Brand Events Manager (Event Strategist)

Remote (NYC or Bay Area preferred)
$70–$90/hr
Contract through 12/31/2026

About the Role

We are hiring a Brand Events Manager (Event Strategist) to lead the planning and strategic execution of high-impact consumer and industry events.

This is not a production or logistics role.

We are looking for someone who defines the “why” behind the event experience — how events shape brand perception, drive attendance, and deliver measurable business outcomes.

You will translate strategy into structured execution across attendee experience, registration, marketing, and cross-functional alignment.

What You’ll Do
?? Event Strategy & Attendee Experience
Define end-to-end event strategy aligned to business and brand objectives
Design the attendee journey from invitation through post-event engagement
Partner with Creative and agency teams to bring experiential concepts to life
Ensure every touchpoint (flow, environment, signage, interaction) supports a cohesive experience

?? Registration & Attendance Strategy
Own event registration platforms (e.g., Swoogo, Cvent, or similar)
Manage RSVP tracking, segmentation, and attendance forecasting
Use registration data to inform capacity planning, staffing, and event operations
Develop RSVP nurture and conversion strategies to improve show rates

?? Event Marketing & Engagement
Partner with Marketing to drive event awareness and attendance
Support multi-channel promotion strategies across email, social, and paid campaigns
Analyze performance metrics including registration, conversion, and attendance trends

?? Cross-Functional & Compliance Collaboration
Work closely with Legal, Compliance, Marketing, CX, and internal stakeholders
Ensure all event communications and experiences meet regulatory requirements
Manage stakeholder alignment across fast-moving, cross-functional teams

?? Post-Event Insights & Optimization
Deliver post-event reporting and performance analysis
Translate insights into actionable recommendations for future events
Monitor industry trends and competitor experiences to inform strategy

What We’re Looking For (Must-Haves)
5+ years in event strategy, experiential marketing, or brand marketing
Experience in consumer-facing industries (tech, fintech, media, or lifestyle brands preferred)
Proven ownership of flagship or large-scale events
Experience managing registration platforms (Swoogo, Cvent, or similar)
Strong understanding of attendance forecasting and RSVP data analysis
Ability to translate business goals into structured event strategies
Experience working cross-functionally with senior stakeholders and executive teams
Comfortable working in regulated or compliance-heavy environments

Equal Opportunity Employer / Disabled / Protected Veterans

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For temporary assignments lasting 13 weeks or longer, AppleOne is pleased to offer major medical, dental, vision, 401k and any statutory sick pay where required.

We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please contact your staffing representative who will reach out to our HR team.

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We also consider for employment qualified applicants regardless of criminal histories, consistent with legal requirements, including, if applicable, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment-qualified applicants with arrest and conviction records, including, if applicable, the San Francisco Fair Chance Ordinance. For Los Angeles, CA applicants: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.