Marketing > Interactive/Web Copywriter
Salary National Average
| Low | Medium | High |
|---|---|---|
| 40160.0000 | 54940.0000 | 71520.0000 |
Change from Previous Year:
+6%
Supply and Demand
Candidate Supply: 304 Job Openings: 7,694
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Salary Variance
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Short Description:
Responsible for writing clear and concise copy for digital mediums, including online ads, publications, and websites.
Duties / Responsibilities:
- Consult with sales, media, and marketing representatives to obtain information on products or services and discuss style and length of content.
- Create appropriate content for each platform according to set standards regarding the brand, audience, messaging, and terminology.
- Edit, standardize, or make changes to other writer's or team members' material to meet specific platform guidelines.
- Interview staff and review material to become familiar with product technologies and production methods to accurately promote relevant products and services.
- Select photographs, drawings, sketches, diagrams, and charts to illustrate the material.
- Vary language and tone of messages based on audience, product, and medium.
Skills / Requirements / Qualifications
- Desktop publishing software: Adobe Systems, Adobe InDesign, Campaign Monitor; QuarkXPress
- Graphics or photo imaging software: Adobe Systems Adobe Creative Cloud software; Adobe Systems Adobe Illustrator; Adobe Systems Adobe Photoshop
- Presentation software: Adobe Systems Adobe Persuasion; Corel Presentation; Google Slides; Microsoft PowerPoint
- Video creation and editing software: Adobe Systems, Adobe After Effects; Flipgrid; Loom; YouTube
- Web page creation and editing software: Adobe Systems, Adobe Dreamweaver; Facebook; LinkedIn; WordPress
Similar Positions:
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