2017 SCALEJob Descriptions

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Job Description Production Designer

Short Description:

Create a variety of marketing and graphic designs. Responsibilities may also include the marketing of web pages, banner ads, e-mail campaigns, and other promotional media outlets. Execute these tasks from conception to completion with near-perfect results in a campaign.


  • Produce high quality, print-ready files and apply proficiency of print and preflight/prepress process
  • Create complete keylines and templates combining text and graphics. File, retrieve, and correct files within specified brand guidelines
  • Provide production support and layout solutions for a wide range of marketing campaigns across multiple channels
  • Compare layouts and proof for accuracy
  • Develop solutions to improve production related issues
  • Work closely with Creative staff (internal/external) to achieve desired results
  • Maintain high quality in the page composition area while meeting requirements of production output and deadlines
  • Stay up to date with new production techniques and trends through research and education
  • Effectively communicate project status, challenges and issues to project stakeholders
  • Ensure integrity of concepts are maintained through production
  • Assist graphic designers as needed
  • Complete all other projects as assigned in a timely manner


  • Active Listening — Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Operations Analysis — Analyzing needs and product requirements to create a design.
  • Speaking — Talking to others to convey information effectively.
  • Writing — Communicating effectively in writing as appropriate for the needs of the audience.
  • Critical Thinking — Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Reading Comprehension — Understanding written sentences and paragraphs in work related documents.
  • Active Learning — Understanding the implications of new information for both current and future problem-solving and decision-making.
  • Coordination — Adjusting actions in relation to others' actions.
  • Judgment and Decision Making — Considering the relative costs and benefits of potential actions to choose the most appropriate one.
  • Complex Problem Solving — Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
  • Monitoring — Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action
  • Social Perceptiveness — Being aware of others' reactions and understanding why they react as they do.
  • Time Management — Managing one's own time and the time of others.

Job Zones

Title: Job Zone Four: Considerable Preparation Needed

Education: Most of these occupations require a four-year bachelor's degree, but some do not.

Related Experience: A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.

Job Training: Employees in these occupations usually need several years of work-related experience, on-the-job training, and/or vocational training.

Job Zone Examples: Many of these occupations involve coordinating, supervising, managing, or training others. Examples include accountants, sales managers, database administrators, teachers, chemists, art directors, and cost estimators.

SVP Range: (7.0 to < 8.0)

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