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The Core

Choosing and Using the Best Job References in Your Job Search
by Randall S. Hansen, Ph.D.

If you're like most job-seekers, you may not have put much thought into whom you'll want to use as references when potential employers request them. We're often so busy polishing our resumes and cover letters, researching the companies, and preparing for interviews, that we neglect a very important part of the job search process — requesting people to be references.


Stay in Step with Networking Trends

Networking trends seem to come and go as fast as clothing fashions. Remember when exchanging business cards was the height of networking? Going the tried and true route still has its merits, but to inject your career search with boldness and urgency it's good to get onboard (or online) with the latest networking trends. The lines between social (Facebook, MySpace) and professional (LinkedIn, networkingforprofessionals) networking Web sites continue to blur. Here are some suggestions for how to get the most out of social networks and blogs, and how to make your face-to-face networking more effective.


Career Distinction: Stand Out by Building Your Brand
by William Arruda and Kirsten Dixson
Wiley, 224 pages, $14.93

In the hyper-competitive job market, branding is vital whether you are crafting a compelling resume or delivering a quick speech about your career aspirations. Career Distinction trumpets this message to career seekers: you are unique, and it is essential to communicate your personal brand throughout every aspect of your career. Standing out among the crowd is always challenging, but it's increasingly relevant in today's career climate. The principles are good for job seekers of all sorts and especially speak to those looking to add an extra edge to their presentation.


Q. Normally, you ask the questions and we answer them, but this time, we'd like to flip that around. We have a question for all of you. Are you currently using online networking services like MySpace, Facebook or Linked In? If you use them, how do you use them in your job search, or if you aren't using them specifically for your job search, how might you want to use them for a job search, and are there any Facebook applications or other tools that you can think of that AppleOne may be able to develop to make that task easier for you?

A. Please send an e-mail with your answers to with the subject line MySpace and Facebook Response. Thank You.

Give Us Your Opinion

Question: Do you use networking services like Facebook or MySpace?

Associates of the Month

Congratulations to our Outstanding Associates this Month!